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The hottest advertisement contest
Zinino(award $200 -$6000)
Start date:04/05/2010 04:00pm (Pacific Time)
End date:06/07/2010 04:00pm (Pacific Time)
Brife
Zinio: Read what you like
Zinio connects you to vivid, hi-definition, digital magazines and books on your iPhone, iPad, Mac or PC.
Our magazines and books are filled with searchable and sharable articles, videos, digital-only interactive content and multimedia.
Zinio.com is the world’s largest newsstand, with digital magazines and books from around the globe, and like you’ve never seen them before – beautiful, interactive and engaging.
Your Mission
We’re looking for video and graphic design print ads that express how Zinio transforms the reading experience.
Work should be thoughtful, provocative and edgy, while explaining not just what Zinio is, but also how we enhance readers’ lives.
Our audience is metropolitan, digitally-savvy and largely international, and there are three core messages we want to communicate:
- Depth – Zinio has thousands of magazines from around the world, and tens of millions of pages of searchable, high-fidelity digital magazines and books
- Access – Find the things you love on your Mac, PC, iPhone or iPad, online or offline
- Global – Zinio’s magazines are from all over the world, and so are our customers
Requirements
Please use the Zinio logo in all ads. You can find it in the materials files, along with a style guide for how to use it.
We prefer brand language to be all lower case, no initial caps, no caps.
Avoid showing people reading on laptops. Zinio readers shouldn’t be anchored to desks. In representing publications, use active, highly-visual, contemporary brands and content (think art, lifestyle, urban, etc.).
Spend some time at Zinio to get a sense for how we work. You can use ANYTHING on the site, including the brands, logos and content from the magazines, article content, etc.
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